While reading the Wall Street Journal last Thursday, I came across an article called "Getting an ARM Up on Intel" by Rolfe Winkler. It proceeded to explain that over 90% of all hand-held devices are powered by chips based on architecture developed by a British company called ARM Holdings PLC. ARM's chips are included in everything from smart phones and tablets to digital cameras and disk drives. The recently released Ipad 2 includes a processor based on ARM technology that is twice as fast as the first Ipad and still has an impressive 10 hour battery life. Other devices with ARM chips include the Iphone 4, the Motorola Droid, and the Samsung Galaxy S.
ARM develops chip designs and then licenses the design to a chip-maker like Texas Instruments or Qualcomm. According to the article, "Battery life is key. It's why, in handsets, ARM's architecture dominates. Intel's brawny processors are speedier, making them ideal for PCs. Compared to ARM's, however, they gulp electricity, making them a bad fit for battery-powered devices."
In 1990, Apple formed a joint venture with ARM (then called Acorn) to develop a chip for Apple's new PDA called the Newton. The initial investment was $1.5 million. Apple made $800 million on the investment. ARM's stock has tripled in value in the last 15 months, and it has a gross profit margin of 94%. ARM has a 5 cent royalty per chip. Its total revenue in 2010 was $631 million. The rapidly expanding hand-held market has boosted ARM's sells from 51 million chips based on 30 licenses in 1998 to 6.1 billion chips based on 250 licenses in 2010. The future looks good for ARM. I wonder if it's publicly traded?
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http://online.wsj.com/article/SB10001424052748703726904576193213862817184.html?mod=WSJ_Tech_LEFTTopNews